SoftBranch - App Development

App Development

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Strategy

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Design

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Development

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We Develop Mobile Apps.

Apps that get featured in the App Store.

We don't just build apps. We create the kind of apps that people talk about, that they use over and over again. We eat, sleep, and breathe mobile. It's that we do.

Innovative App Development

IOS Development

From iPhone to iPad to Apple Watch - we've built a boatload of iOS apps. A very large powerful boat. Can your app say, "I'm on a boat!'? Ours can. Sourcebits made our mark developing iOS apps.
Android Development

Android apps live in a highly fragmented multi-device world. The API rules are less strict, but quality assurance testing is more intensive. We handle it. We’ve developed hundreds of cool Android apps on releases from Gingerbread to Lollipop.
Responsive on Web

If your website/web app's not responsive, you're doing it wrong. We create a dynamic viewing experience for easy reading and navigation. We’ve been making our websites and web apps responsive and adaptive for years now. That’s part of our mobile-first, design-first mantra. We build fast-loading, highly optimized experiences that will work across a wide range of devices. This responsive website is a perfect example.
The Internet of Things

The Internet is connecting to almost everything around us, and transforming it. The office whiteboard to home thermostat - they can all be plugged into the digital world. Mobile apps will play a huge role in making them work together. Sourcebits can help you bring your IOT experience to life. Let's play with it, build exciting interfaces, analyze new data and create the Applications!

450

Mobile App Developed

250

Web App Developed

350

Satisfied Clients

Contries we serve in

Web Apps

We create highly polished iPhone & Android apps for startups and enterprise clients.

We also know a thing or two about branding, websites, and user acquisition.

Get Started Now

App Development Process/Phases

Mobile apps are all peculiar in their own way: they differ in complexity, functionality and intended use. Because of this diversity,
here’s no universal approach to mobile app development. Yet, there’re general steps that are common for various projects and describe app development process on the whole.

iPhone/iPad App Development

We implement optimization techniques to raise your rankings in top search engines.

Android App Development

People see you often in search engines and recognize your business name.

Hybrid App Development

We bring traffic to your website through strategies without using paid advertising.

Discover the apps with ideas

Discover with the ideas. Like my travel example earlier, when a user searches for something on Google, the list of ads that appear above the organic listing are called search ads.

Discovery

The Discovery Phase is the first step in the project development process on the road to a success. We flesh out the purpose, value proposition, and expectations of a project.

Requirements: Meet to discuss projects goals & vision, target markets, content requirements, reference sites, and available assets
Sitemap: Map the project architecture; define sections & pages with their flow and relationship to each other
Build Spec: Create a document that details the project requirements – and how it will do them; a descriptive scope of work

Prototype began as ideas

Next stage, after identifying the approach is developing a prototype. It is actually the process of taking your idea and turning it into an application with some basic functionality. A prototype makes it quite easier to sell your idea to potential buyers who can now actually view the tangible benefits instead of just visualizing or reading product description.

Planning

Below are the targeting criteria, based on which Google selects the websites to place the banner ads.

Have you ever noticed them? While you are reading a post or viewing a video on some random website, you see ads in a lot of different places on the page, and in different dimensions. These are display ads.

Here the searcher is not explicitly looking for what is ad offers. But, based on number of factors like keywords,audience intrest, managed placements etc, Google decides to show them to you. These display ads only appear on advertsisng-supported websites.

Design platform

Designing your app is yet another significant factor responsible for success of an app in the market. An app developer should concentrate on the UI design, multi-touch gestures for touch-enabled devices and consider platform design standards as well. Today, emphasis is on the UI design of an app as it plays a crucial role in the success of an app. Designing an app is becoming increasingly popular as it create an instant impact on the mind of the user while ensuring usability of an app.

The 3 main benefits of running video ads are:

More reach - As of January 2017, YouTube is the 3rd most visited website and has 30 million visitors every day. Additionally, video ads are also available on Google Display Network. This means that you have access to a wider audience.
Measurable - Unlike advertising on TV, YouTube ads let you know all the necessary metrics like views, view rate, clicks, reach and frequency, engagement, performance etc. This helps you measure the success of video ads.

Development platform Website

If you are a retailer, this campaign type would make more sense for you. This ad type boosts traffic to your website and helps in generating quality leads as well as increasing your conversions.
This is how shopping ads would appear on the search network.

Requirements for running shopping ads:
Setup an account with Google AdWords & link them together.
Submit updated product data every 30 days to Google Merchant Center.
Note - All these special ads are available on the search network. Except for call-only ads, others are available in diaplay and video campaigns as well.

Testing

Social Media Optimization is essentially using social media as a catalyst to grow your company’s online presence. Where some companies tend to just set up a profile on Instagram, Facebook or Twitter to be where their customers are, SMO is about strategically creating, building and maximizing your social media plan to connect with your target audience. SMO allows you to:

Lets get in touch with SoftBranch Now!

Contact us and find out how well your App will perform with us.
Have a little something, something you wanna talk to us about? Well contact with us!.